We have created a unique, consumer centric money saving club. It’s essential to us that our consumers get real value from our service rather than perceived value.
We contact consumers on the telephone and ask them a series of questions, relevant to their demographic status; to do with saving money on their home, utilities, products , services and interests. We then match those needs with our clients and their requirements.
All of our agents are highly trained professionals and believe in our brand as much as we do. Product knowledge is key, and through our ongoing product and sales training programme each agent is best advised to be able to discuss, off script each product or service to the consumer so that the individual is best informed to make a genuine decision that the product or service is right for them and their needs, and of course if it isn’t relevant now it may be at another time in the year.
The data, and consumer leads that we generate through this activity are opted in to telephone, postal and email communications. The beauty of this collection method enables us to ensure that not only are consumers contacted through their preferred channel, they won’t be contacted too many times, and thus increasing the overall ROI on each marketing campaign.
Transparency is key.